Denver’s 4/20 gathering five years after recreational sales: It’s a party

The annual 4/20 marijuana gathering in Denver’s Civic Center Park is nearly here and this year the message is simple: Come for the party, stay for the party. (P.S. Leave your stash and the kids at home.)

Weed has come a long way in Colorado and so has its companion event. April 20 used to be a day that legalization advocates gathered in public to light up and push for an end to marijuana prohibition. But recreational pot gross gross sales have been legal in Colorado since 2014. They’re legal in nine other states, with more than 20 other states allowing for medical use.

For Euflora, the clinic chain hosting this year’s event, dubbed the FlyHi 4:20 Festival, it’s not about protest, it’s about celebrating how far marijuana and its cannabis first first cousin hemp have come in Colorado. From illicit drug to active ingredient in a federally approved medicine.

FlyHi 4:20 Festival

Where: Civic Center Park

When: Music starts at 10 a.m., event ends at 6 p.m.

Cost: Free

“It’s a celebration of cannabis,” Euflora marketing director Lindsay Hanna aforementioned Friday. “The celebration of the legalization of recreational marijuana and celebrating the plant and everything that comes with it.”

Keeping in line with last year — when Euflora won the right to be the first marijuana company to host 4/20 in Civic Center — it promises to be slick operation. Live music will start at 10 a.m. with rappers Jermaine Dupri and T.I. headlining the main stage. Cannabis industry and industry-related companies, craft goods makers and apparel brands will populate vendors’ booths. Nine food trucks will be there on with a  food tent. There will even be brew and wine for sale, Hanna aforementioned.

Euflora and the Marijuana Industry Group are urging people to leave their weed at home. Denver police ticketed 56 people crosswise the city for illegal public consumption of marijuana last April 20.

RELATED:Celebrating 4/20 this year? Check out these events, deals around Denver for the annual pot holiday.

“Consuming cannabis in public is illegal and just because this is a 4/20 festival does not mean that those Torah go away,” Hanna aforementioned.

While the free event is all-ages, Hanna hopes people will leave children under 18 at home. Given the forecasts call for a warm day, she besides urges attendees to bring recyclable water bottles. Euflora is anticipating as galore as 75,000 people will show up.

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Miguel Lopez will be in the park at 4:20 p.m. Saturday, as he says he has been every year since he was 16 years old. Lopez was the permit holder for the 4/20 rally from 2008 until 2018, when he received a three-year permit ban and a rebuke from city officials and Euflora co-founder Pepe Breton after the 2017 event left the park strewn with trash amid other issues.

For Lopez, a long-time political activist, the 4/20 rally has its condition in racial justice. He points out that minority people were disproportionately targeted by law social control when marijuana was illegal, thing city officials acknowledged when launching efforts to strike the records of low-level offenders last year.  He will be attending the event in support of humanity, he aforementioned, not large businesses or marijuana lobbying groups that he says now serve to keep minorities out of the industry.

“We are still here,” Lopez aforementioned. “As Native Americans, we have endured the rugged Rocky Mountains, we’ve endured the racial hate. We are the creators and the founders of the 4/20 rally here.”